Operator of Newly Launched Binance US Appoints Former Ripple Exec as New CEO
BAM Trading Services (BAM), the operator of recently launched Binance US, has hired Catherine Coley, former liquidity management expert at Ripple, to oversee the launch of Binance US and bring BAM’s market to North America.
After joining Ripple in 2017, Coley served as Head of XRP Institutional Liquidity, her most recent position prior to Binance US. Coley’s professional experience includes forex exchange (forex) expertise with five years at financial services company Morgan Stanley, as well as one year at commercial bank Silicon Valley Bank, according to Coley’s LinkedIn profile.
Meanwhile, Ripple is a major cryptocurrency company backing XRP, the third biggest coin by market cap to date. Recently, Ripple CEO Brad Garlinghouse stated that bitcoin (BTC) and XRP are not competitors, arguing that bitcoin is a store of value or “digital gold,” while XRP is a “bridge currency” that enables an efficient solution for fiat-to-fiat transfers.